Custom logo design refers to the process of creating a distinctive and personalized visual representation of a brand or business. It involves the development of a unique logo that captures the essence of the brand, communicates its values, and leaves a lasting impression on its target audience.
When engaging in custom logo design, a professional designer or design agency collaborates closely with the client to understand their brand identity, values, and target market. This understanding serves as the foundation for creating a logo that effectively represents the brand and resonates with its intended audience.